Turn Rebates Into Your Top Conversion Lever
Specialist marketing for HVAC rebates and financing — federal Greener Homes, CleanBC (BC), Save on Energy (Ontario), Enbridge HER+, and contractor financing programs. Combined rebate stacks of $5K-$15K change the entire conversion conversation.
A $14,000 heat pump install nets to $3,000 after rebates and CleanBC incentives for a BC homeowner. A $9,000 furnace + heat pump combo nets to $2,500 after federal + Save on Energy rebates for an Ontario homeowner. Yet most HVAC contractors barely mention rebates in their marketing.
We make rebates the headline. Landing pages built around current rebate stacks. Calculator widgets that show net cost. Email alerts when new programs launch. Ad copy that leads with savings, not specs. The contractors who master rebate marketing dominate conversion in 2024-2026.
How Our HVAC Rebate & Financing Marketing Works
Dedicated landing pages for each major rebate program — Greener Homes, CleanBC, Save on Energy, Enbridge HER+.
Interactive calculators that show homeowners their out-of-pocket cost after rebates — the highest-converting interactive element in HVAC marketing.
Google Ads, Meta, and LSA copy that leads with rebate amounts ($11,000 OFF) instead of generic 'we install heat pumps'.
Automated email + SMS to your customer list the moment a new rebate program launches in your service area.
Contractor financing (Financeit, FinanceTrack, FortiPay) marketed alongside rebates for the full 'pay over time after rebates' positioning.
Marketing collateral that positions your team as the rebate-application experts — a major trust differentiator.
What's Included in Our HVAC Rebate & Financing Marketing
Current Rebate Stack Documentation
Map of every federal + provincial + utility rebate available in your service area. Updated quarterly.
Rebate Landing Pages
One landing page per major rebate program, optimized for conversion.
Net-Cost Calculator Widget
Interactive calculator deployed on your site showing net cost after rebates.
Rebate-Led Campaign Setup
Google Ads + Meta + LSA + GBP campaigns rebuilt around rebate-led messaging.
New Rebate Alert Workflow
Automated email + SMS launch to your customer list when new programs go live.
Financing Partner Integration
Marketing integration with contractor financing partners for full 'after rebates and over time' positioning.
Quarterly Rebate Refresh
Quarterly review and update of all rebate content as programs change.
Who This Is For
- BC HVAC contractors leveraging CleanBC + federal Greener Homes stacks
- Ontario HVAC contractors leveraging Save on Energy + Enbridge HER+ + federal Greener Homes
- Companies installing heat pumps as a growth category
- HVAC contractors with financing partner relationships wanting to amplify them
Frequently Asked Questions
Don't rebate programs change all the time?
Yes — that's why most contractors avoid marketing them. We track every program change and update landing pages quarterly. The contractors who keep rebate content current dominate this conversion channel.
What's the conversion lift from rebate-led marketing?
Most HVAC contractors who shift to rebate-led messaging see 25-50% lift in landing-page conversion and 30-60% lower cost-per-lead. The 'net cost after rebates' framing changes the entire homeowner mental model.
What rebates apply to my market?
Depends on province and utility. BC: federal Greener Homes + CleanBC ($11K+ combined). Ontario: federal Greener Homes + Save on Energy + Enbridge HER+ ($10K+ combined). Other provinces have program variations. We map yours specifically.
What about financing?
Contractor financing (Financeit, FinanceTrack, FortiPay) lets homeowners pay net cost over time. Combined 'rebates + financing' messaging is the strongest current HVAC sales positioning — we structure both.
Make Rebates Your Conversion Engine
Book a free rebate-marketing audit. We'll map every program in your market and outline the rebate-led campaign overhaul.
Or email Trades@Sedighi.ca